SCORE Dallas: eCommerce Beginners Workshop: A live and interactive Webinar
About This Event
An "INTRODUCTORY" Workshop on a basic understanding of how your web presence and the web’s search engines work to bring business to your door through an optimized web footprint. This is the foundation of eCommerce success.
Search Engine Optimization (SEO) is the underlying process used by search engines like Google and Bing. They use keywords and 200+ factors to understand what you offer & match queries from your potential clients with your web pages 24/7. Don't be one of over 90% of websites that receive zero free traffic.
You'll learn key places to register free and how your web pages should be structured to work for you. Included are the critical role of keywords, use of links, and reviews for maximum effect. We will also cover competitive research, PPC (pay per click) advertising and guidance on key parameters to monitor your progress. You will receive links to online advice from industry leaders as well as tools to audit your own website. Watch this 3 min video.
Register here.